THIS IS US

GENIC Management Consulting was founded in 2001 by Georg Langheld and Nicola Dechamps – recognized pioneers and experts in retail marketing – and has developed into one of the most renowned addresses for sales consulting.

Our customers are suppliers of products and services in B2B and B2C who want to achieve profitable sales growth through innovative marketing and sales concepts as well as own a powerful sales organization.

We advise and support companies in the development and implementation of direct sales and multi-channel sales concepts.

In addition, we take over the operational structure and management of our own or external sales teams for our customers.

As part of the Meridian MMI network, we can access a top team of experts in international sales at any time and can therefore offer implementation from a single source.

That’s how we are

We have a very personal, direct way of communicating with our customers. Always at eye level.

THE TEAM - OUR TEAM

Sales, direct marketing, strategy

Direct sales, direct marketing,

Multi-channel, e-commerce

Marketing, direct sales, coaching

Executive Coaching, Training, Learning Management Systems, Human Capital Development, Direct Sales

Sales, Direct Marketing, Strategy, Marketing

Corporate Governance, Strategy, Transformation, Omni-Channel, Customer Centricity

Unternehmensführung, Strategie, CSR-Sustainability, Supply Chain

OUR VISION

We promote entrepreneurship in the consumer goods industry with strategies, concepts, and implementation for sustainable sales success.

Entrepreneurial pioneering drives us. We support entrepreneurs and companies to be even better, more effective, more successful, and more sustainable.

As an entrepreneur, you control complex structures sustainably as well as profitably and you manage risks. As a pioneer, you break new ground. We develop concepts/solutions off the beaten track and implement them.

We develop tailor-made strategies, concepts for you and implement them delivering extraordinary results in the field of consumer goods. We will take you further in sales, direct marketing, trade, e-commerce as well as marketing, market entry and communication.

We are your partner and act as such. We not only support you in the implementation of the strategies and concepts developed with you. We ensure your success with pilot projects, company foundations, operative market entry and personnel search.

OUR MISSION

Your success is our focus. We act sustainably, socially responsible, pay attention to long-term feasibility and development. We stand by our basic values and ensure that they are preserved.

1

Customer Needs:
Customer needs are our guiding light.

2

Core Values:
We behave and act according to our core values. We are authentic, honest, transparent, and committed. We say what we do and we do what we say.

3

Passion:
We have a high commitment to your projects. We have passion for common goals. We believe in what we do.

4

Operational Excellence:
Leadership and role models ensure the high standard of joint operational implementation.

5

Business Risk:
We believe in what we recommend and do. We build company concepts and companies for you and take on joint entrepreneurial risk.

6

Sales strategy:
Concepts and implementation plans are always developed for your company and the latest state of the art know-how and are based on your actual situation.

André Engels

Sales, direct marketing, strategy

Many years of international experience with a focus on sales (development, management, strategy, sales management, incentive and commission systems, area management) and corporate strategy.

Outstanding expertise: Introduction of new products, development of new sales organizations and operational support for start-ups, management of large sales organizations, reorganization

Key Positions

Industry Experience

Market Experience

Companies

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

André Engels

Vertrieb, Direktvermarktung, Strategie

Langjährige internationale Erfahrung mit den Schwerpunkten Vertrieb (Aufbau, Führung, Strategie, Vertriebssteuerung, Incentive- und Provisionssysteme, Gebietssteuerung) und Unternehmensstrategie. 

Besondere Expertisen: Einführung von neuen Produkten, Aufbau neuer Vertriebsorganisationen und operative Begleitung von Start ups, Steuerung von großen Vertriebsorganisationen, Reorganisation.

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Detlev Dittmar

Direct sales, Direct marketing,

Multi-channel, e-Commerce

Over 20 years of management experience in sales and marketing. Focus: consumer and high-quality consumer goods, dietary supplements.

Outstanding expertise: Direct sales, innovative multi-channel direct marketing, eCommerce, digital transformation in sales.

Key Positions

Industry Experience

Market Experience

Companies

Detlev Dittmar

Direktvertrieb, Direktvermarktung,
Multichannel, eCommerce

Über 20 Jahre Führungserfahrung in Vertrieb und Marketing.
Schwerpunkte: Verbrauchs- und hochwertige Gebrauchsgüter, Nahrungsergänzungsmittel.

Besondere Expertisen: Direktvertrieb, Innovative Multikanal-Direktvermarktung, eCommerce, digitale Transformation im Vertrieb.

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Maria Flèche

Marketing, Direct Sales, Coaching

30 years of experience as a top executive in direct sales for Europe, Russia, and South Africa. Member of international marketing and executive leadership teams. Development and successful implementation of marketing, advertising, and corporate strategies as well as cross-departmental projects.

Outstanding Expertise: Pan European, integrated marketing strategies and product launches. Reorganization and change management. Master with a focus on coaching and change management. Leadership coaching and mentoring.

Key Positions

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Maria Flèche

Marketing, Direktvertrieb, Coaching

30 Jahre Erfahrung als Top-Führungskraft im Direktvertrieb für Europa, Russland und Südafrika. Mitglied in internationalen Marketing- und Executive-Leadership-Teams. Entwicklung und erfolgreiche Umsetzung von Marketing, Werbe- und Unternehmens-Strategien sowie abteilungsübergreifenden Projekten.

Besondere Expertisen: Länderübergreifende, integrierte Marketingstrategien und Produkteinführungen. Reorganisation und Change-Management. Master mit Fokus auf Coaching und Change-Management. Führungskräftecoaching und -mentoring.

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Mike Wetterling

Executive Coaching, Training, Learning Management Systems, Human Capital Development, Direct Sales

More than 20 years of experience in sales and human development, CEO and board member for sales, business development and strategic human resources development. Continuous professional and academic training – from hotel specialist to successful vacuum cleaner representative to CEO of an international company.

Expertise: Personnel development (human capital development), career training, employee retention, as well as sales training and coaching. Consulting and training for entrepreneurs, managers and investors in the areas of sales, leadership development, integration & onboarding and learning management systems. Research on the topic “Reducing the fluctuation of specialists and executives”.

Key Positions

Industry expertise

Industry expertise

Company

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Mike Wetterling

Executive Coaching, Training, Learning Management Systeme, Human Capital Development, Direct Sales

Mehr als 20 Jahre Erfahrung in Sales und Human Development, CEO und Vorstand für Sales, Business Development und strategische Personalentwicklung. Kontinuierlich fachliche und akademische Weiterbildung – vom Hotelfachmann zum erfolgreichen Staubsaugervertreter bis zum CEO eines internationalen Vertriebsunternehmens.

Besondere Expertisen: Personalentwicklung (Human Capital Development), Aufstiegstrainings, Mitarbeiterbindung, sowie Vertriebstrainings und Coachings. Beratung und Training von Unternehmern, Führungskräften und Investoren im Bereich Sales, Leadership Development, Integration & Onboarding sowie Learning Management Systeme. Forschung zum Thema “Senkung der Fluktuation von Fach und Führungskräften„.

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Peter Knöll

Sales, Direct Marketing, Strategy, Marketing

Many years of international management experience with a focus on sales and marketing, corporate strategy and M&A.

Special expertise: Management of large sales organizations, reorganization and restructuring.

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Key positions

Industry knowledge

Market knowledge

Company

Peter Knöll

Vertrieb, Direktvermarktung, Strategie, Marketing

Langjährige internationale Führungserfahrung mit den Schwerpunkten Vertrieb und Marketing, Unternehmensstrategie und M&A.

Besondere Expertisen: Steuerung von großen Vertriebsorganisationen, Reorganisation und Sanierung.

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse

Unternehmen

Andreas Kornberger

Unternehmensführung, Strategie, Transformation, Omni-Channel, Customer Centricity
Langjährige internationale Erfahrung in Unternehmensführung mit Schwerpunkten in Unternehmensstrategie, Organisationsentwicklung, Transformation, Restrukturierung und Leadership.

Schlüsselpositionen

Branchenkenntnisse

Marktkenntnisse